Analysis and advice on the fast-evolving beauty business.

The direct-to-consumer pioneer, which popularised millennial pink and dewy skin, can’t keep up with an evolving beauty industry, customer and retail landscape.

With the past year’s flurry of tech-focused mergers, acquisitions and partnerships, the beauty industry increasingly resembles Silicon Valley. But the bets on beauty tech are just beginning.

Latest News & Analysis

The Ordinary owner announced it will close HIF, Hylamide, Abnomaly and The Chemistry Brand in an Instagram post.

Johnson & Johnson said on Tuesday it would halt sale of personal care products in Russia, joining other companies that have limited their business in the country in response to its invasion of Ukraine.

The debut collection will include lipsticks, eyeshadow palettes (featuring colours named after her songs), eyeliner pencils and a face oil.